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Privacy Policy

Last updated: October 21, 2026

21KLUB (“21KLUB,” “we,” “us,” or “our”) is a clothing brand operated by LaVidaLoca LLC, a limited liability company organized under the laws of the State of California. We respect the privacy of our customers and website visitors and are committed to handling personal information responsibly. This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit our website, make purchases, subscribe to communications, or otherwise interact with 21KLUB.

This Privacy Policy applies to our website, 21KLUB.com, and related online services, transactions, and communications (collectively, the “Services”). By using our Services, you acknowledge that this Privacy Policy is available for your review. Where applicable law requires consent for specific data processing activities, we will obtain that consent separately.

1. Information We Collect

We collect personal information necessary to operate our business, process transactions, fulfill orders, communicate with customers, and provide our Services. Information may be collected directly from you, automatically through your use of our website, or through authorized third-party service providers.

1.1 Information You Provide

When you place an order, subscribe to communications, or contact us, we may collect:

Customers are not required to create an account to make purchases. 21KLUB currently operates through a guest checkout system.

1.2 Payment Information

Payments are processed through Stripe, our third-party payment processing provider. When you make a purchase, Stripe may collect and process information necessary to authorize and complete your transaction, including payment card details, billing information, and transaction-related data. 21KLUB may receive limited transaction information, including:

21KLUB does not directly store complete payment card numbers or card security codes on its own servers. Stripe processes payment information according to its applicable terms, privacy practices, and security procedures.

1.3 Customer Profiles and Marketing Information

We use Brevo, a third-party customer communication and marketing platform, to collect, organize, and manage customer information. Information maintained through Brevo may include:

We use this information to manage customer communications, provide requested updates, and administer marketing subscriptions.

1.4 Automatically Collected Information

When visitors access our website, our hosting infrastructure and authorized service providers may automatically process limited technical information necessary for website operation and security. This may include:

This information may be processed to maintain website functionality, protect against unauthorized access, troubleshoot technical issues, and prevent fraud. We do not currently use third-party advertising pixels or dedicated behavioral advertising tracking tools.

2. How We Use Personal Information

We use personal information for legitimate business purposes, including the following.

2.1 Processing and Fulfilling Orders

We process personal information to:

2.2 Customer Communications

We use customer information to communicate regarding:

These communications are necessary to administer customer purchases and are separate from promotional marketing communications.

2.3 Email Marketing

Where permitted by applicable law, we may use customer information to send promotional communications concerning:

Customers may unsubscribe from promotional emails at any time using the unsubscribe link included in those communications.

2.4 SMS Marketing

Where customers provide the legally required consent, we may send promotional text messages concerning product releases, collections, restocks, promotions, and other brand-related announcements. SMS marketing consent is not required to make a purchase. Customers may withdraw consent using the opt-out instructions provided in our messages. Additional SMS terms may apply and will be disclosed when customers subscribe.

2.5 Fraud Prevention and Security

We may process personal information to:

We may preserve relevant transaction information and communications when reasonably necessary to investigate suspected fraud, resolve disputes, or comply with legal obligations.

2.6 Business Operations

We may process information to maintain and improve our Services, troubleshoot technical issues, manage inventory, evaluate operational performance, and comply with applicable legal requirements.

3. Payment Processing Through Stripe

21KLUB uses Stripe to securely facilitate online payments. Payment information submitted during checkout is processed through Stripe’s payment infrastructure. Stripe may independently collect, process, and retain information necessary for payment authorization, fraud prevention, regulatory compliance, and other activities described in its privacy documentation.

21KLUB may access transaction-related information through its payment processing dashboard for legitimate business purposes. We do not control Stripe’s independent data processing activities. Customers should review Stripe’s privacy documentation for additional information about its handling of payment information. Nothing in this section eliminates any legal responsibilities that apply to 21KLUB concerning payment-related personal information.

4. Customer Data Management Through Brevo

21KLUB uses Brevo to support customer information management, email communications, and marketing activities. Customer information may be transmitted to and stored through Brevo when customers:

We use Brevo to maintain contact records, manage communication preferences, and administer email and SMS campaigns where applicable. Brevo may process information on our behalf according to its applicable contractual obligations and privacy practices. We take reasonable steps to ensure that personal information shared with our service providers is relevant to the services they perform.

5. Cookies and Website Technologies

Our custom-built website may use cookies or similar technical mechanisms necessary for website functionality. These may support:

We do not currently use dedicated third-party advertising pixels or behavioral advertising tracking tools. If we introduce nonessential analytics, advertising cookies, or similar tracking technologies in the future, we will update our disclosures and implement any consent or opt-out mechanisms required by applicable law before using those technologies. Visitors may manage certain cookies through their browser settings. Disabling essential cookies may interfere with shopping cart or checkout functionality.

6. How We Share Personal Information

We do not disclose personal information indiscriminately. We may share information with authorized third parties when reasonably necessary to operate our business, provide Services, or comply with legal requirements.

6.1 Payment Service Providers

We share relevant transaction information with Stripe to process payments, manage refunds, detect fraud, and resolve payment disputes.

6.2 Customer Communication Providers

We share relevant customer contact information with Brevo to manage customer profiles, communication preferences, and authorized marketing communications.

6.3 Shipping and Fulfillment Providers

We share information with shipping carriers and fulfillment providers when necessary to deliver merchandise. This may include:

6.4 Website Hosting and Infrastructure Providers

Our website hosting and technical service providers may process information necessary to operate, maintain, and secure our website.

6.5 Professional Advisers

We may share relevant information with attorneys, accountants, auditors, insurers, and other professional advisers when reasonably necessary for legitimate business purposes.

6.6 Legal Compliance

We may disclose information when reasonably necessary to comply with applicable laws, respond to valid legal requests, investigate fraud, or establish, exercise, or defend legal claims.

6.7 Business Transactions

If LaVidaLoca LLC undergoes a merger, acquisition, restructuring, financing transaction, or sale of business assets, relevant personal information may be transferred as part of that transaction in accordance with applicable law.

7. Sale and Sharing of Personal Information

21KLUB does not currently sell customer personal information to third parties for monetary compensation. We do not currently use third-party behavioral advertising pixels or dedicated cross-context behavioral advertising tracking tools. We do not knowingly share customer personal information for cross-context behavioral advertising.

Disclosures to service providers for payment processing, customer communications, shipping, and website operations are made for legitimate business purposes and subject to applicable legal requirements. If our data practices change in a manner that constitutes the sale or sharing of personal information under applicable privacy laws, we will update this Privacy Policy and implement legally required notices and consumer choices.

8. Email Marketing and Communication Preferences

Customers may voluntarily subscribe to receive promotional emails from 21KLUB. We may use Brevo to manage subscriptions and deliver these communications. Customers can unsubscribe from promotional emails at any time using the unsubscribe link included in marketing messages. Unsubscribing from promotional emails does not prevent customers from receiving necessary transactional communications relating to purchases. We will comply with applicable email marketing laws, including requirements concerning sender identification, unsubscribe mechanisms, and processing opt-out requests.

9. SMS Marketing and Consent

21KLUB may offer promotional SMS communications to customers who provide the legally required consent. By voluntarily enrolling in our SMS marketing program through an appropriate consent mechanism, customers may authorize 21KLUB to send recurring promotional text messages to the telephone number provided. Messages may include information about:

Consent to receive promotional SMS messages is not a condition of purchasing merchandise. Message frequency may vary. Message and data rates may apply. Customers may opt out by replying STOP to supported promotional messages or by following the applicable opt-out instructions. Customers may request assistance by replying HELP, where supported, or contacting support@21klub.com. We will honor valid revocation requests in accordance with applicable law. We will not use transactional communications as a means of circumventing marketing consent requirements. Additional program-specific SMS terms and disclosures may be presented when customers subscribe.

10. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, unless a longer period is required or permitted by law. Retention periods depend on the nature of the information and the purposes for which it is processed. We may retain information for:

Marketing contact information may be retained while a customer remains subscribed or as otherwise reasonably necessary for lawful business purposes. When a customer unsubscribes, we may retain limited information necessary to honor that request and prevent further unwanted marketing. When information is no longer reasonably necessary, we will delete, anonymize, or securely dispose of it, subject to applicable legal obligations.

11. Data Security

21KLUB takes reasonable administrative, technical, and organizational measures designed to protect personal information from unauthorized access, disclosure, alteration, loss, or misuse. Depending on the systems involved, these measures may include:

Payment information is processed through Stripe’s payment infrastructure. Customer contact information may be maintained through Brevo. Although we take reasonable precautions, no website, network, or electronic storage system can be guaranteed to be completely secure. Nothing in this policy excludes legal obligations to implement reasonable safeguards or provide notifications concerning qualifying security incidents.

12. International Customers and Data Transfers

21KLUB accepts orders from eligible customers worldwide. As a result, personal information may be processed in the United States or other countries where our authorized service providers operate. Data protection laws may differ between jurisdictions. Where applicable law requires additional safeguards for international transfers, we will implement appropriate legally recognized protections. International customers may have additional privacy rights depending on their country of residence and the laws applicable to our activities. Accepting international orders does not necessarily mean that every foreign privacy law applies to all aspects of our operations.

13. California Privacy Rights

21KLUB is operated by LaVidaLoca LLC, a California limited liability company. California residents may have privacy rights under applicable California laws, including the California Consumer Privacy Act, as amended, where its requirements apply to our business. Depending on the applicable law, eligible California residents may have rights to:

Certain rights may be subject to legal exceptions. For example, we may retain information necessary to complete transactions, comply with tax obligations, prevent fraud, or establish legal claims. Privacy requests may be submitted to support@21klub.com. We may take reasonable steps to verify the identity of individuals submitting privacy requests. We will respond within applicable legal timeframes. Where additional notices, request methods, or privacy controls are required by law, we will provide them.

14. Privacy Rights in Other U.S. States

Residents of certain U.S. states may have additional privacy rights under applicable state privacy laws. Depending on the jurisdiction and whether the relevant law applies to 21KLUB, these rights may include:

We will honor applicable rights and provide required procedures where legally necessary. Requests may be submitted to support@21klub.com.

15. European Economic Area and United Kingdom Privacy Rights

Although 21KLUB does not specifically direct advertising campaigns toward European or United Kingdom customers, we may accept orders from eligible customers in those jurisdictions. Where the GDPR, UK GDPR, or related privacy laws apply to our processing activities, we will comply with their applicable requirements.

15.1 Legal Bases for Processing

Where required, we may process personal information based on:

15.2 Individual Rights

Where applicable, eligible individuals may have the right to:

Requests may be submitted to support@21klub.com. We will respond in accordance with applicable legal requirements.

16. Children’s Privacy

Our website is intended for a general audience and is not specifically directed toward children under the age of 13. We do not knowingly collect personal information from children under 13 in violation of applicable law. If we become aware that personal information has been collected from a child in circumstances requiring parental consent that was not obtained, we will take appropriate steps to address or delete the information. Parents or legal guardians may contact support@21klub.com regarding concerns involving children’s personal information. We will comply with applicable laws governing minors’ personal information and marketing communications.

17. Third-Party Services and External Websites

Our website may contain links to third-party websites or services. These third parties may maintain their own privacy policies and data processing practices. 21KLUB does not control the independent privacy practices of external websites. Customers are encouraged to review applicable third-party privacy policies before providing personal information. Nothing in this section excludes liability that applicable law imposes on 21KLUB.

18. Fraud Prevention and Payment Disputes

We may collect, use, retain, and disclose information reasonably necessary to investigate suspected fraud, unauthorized transactions, or payment disputes. This information may include:

Where appropriate, we may share relevant records with Stripe, financial institutions, shipping carriers, professional advisers, or lawful authorities. Information will be processed in accordance with applicable privacy and consumer protection laws. We may retain relevant records for lawful dispute resolution and fraud-prevention purposes.

19. Data Breaches and Security Incidents

If we become aware of a suspected or confirmed security incident involving personal information, we may investigate the incident and take appropriate containment and remediation measures. Where required by applicable law, we will notify affected individuals, regulators, or other relevant parties. Notifications will be provided within applicable legal timeframes. We may retain information reasonably necessary to investigate security incidents and prevent recurrence.

20. Changes to This Privacy Policy

21KLUB reserves the right to update this Privacy Policy to reflect changes in our operations, technology, service providers, or legal requirements. Updated versions will be posted on our website with a revised effective date. Where applicable law requires additional notice or consent for material changes, we will provide such notice or obtain consent before implementing the relevant changes.

21. Contact Information

For questions concerning this Privacy Policy, personal information, or privacy rights, please contact:

Brand: 21KLUB
Legal Entity: LaVidaLoca LLC
State of Registration: California
Website: 21KLUB.com
Email: support@21klub.com

Privacy-related requests may be submitted to support@21klub.com. We may request information reasonably necessary to verify certain privacy requests before taking action.